MTB.

AI Solutions → Product Management

Merlin Treesa Benny.

Moving into product management, one shipped AI feature at a time.

At Phronetic AI, I work with enterprise clients to understand their problems, write requirements, and improve AI agents. As an intern, I proposed a platform feature that shipped, improving accuracy by 20% and cutting annotation time from 1 hour to 40 minutes.

The work

What I do

Agentic AI Workflow Design

Multi-step orchestration, tool calling, fallback logic, and human-in-the-loop design.

Requirements → Shipped Product

Specs, user flows, acceptance criteria, and end-to-end delivery ownership.

Client Embedding

Working inside enterprise operations to find where automation creates real value.

Evaluation & Iteration

Systematic prompt evaluation, failure-pattern analysis, and accuracy improvement cycles.

Proof, not promises

Highlights

20%

Accuracy improvement from shipped feature

33%

Faster annotation (1 hr → 40 min)

35%

Agent accuracy improvement

3+

Enterprise clients (retail, fintech, healthcare)

Selected work

Featured Projects

01 · Agentic AI / Enterprise Automation

Retail KPI Monitoring Agent

Problem

Teams manually reviewed dashboards every day to catch KPI misses, so risks were often spotted too late.

User

Retail operations teams and store managers.

Key decision

Instead of another dashboard, built an agent that compares daily actuals against targets, classifies risk, and pushes Slack alerts, with email reserved for high-risk cases.

Result

Risks are surfaced through daily checks and routed by severity, reducing reliance on manual dashboard review.

GPT-4.1Zoho AnalyticsSlackEmailTool Calling
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02 · Agentic AI / Customer Experience

Customer Support Agent

Problem

Support queries needed more consistent routing and resolution across different customer intents.

User

End customers and the support team.

Key decision

Designed intent detection, entity extraction, tool calling, and fallback logic, with clear rules for when to hand off instead of guessing.

Result

Improved agent accuracy by 35% through prompt evaluation, test-case creation, failure-pattern analysis, and root-cause analysis.

PythonPhronetic AI PlatformPostman (API Testing)
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03 · Product Management Case Study

Where Is My Train — Product Case Study

Problem

How did Sigmoid Labs build and scale a consumer app, and what should it do after acquisition?

User

Product teams evaluating the app’s next phase of growth.

Key decision

Applied Atlassian’s Product Lifecycle framework to user segmentation, competitive positioning, business model, and key trade-offs.

Result

Produced product recommendations for the post-acquisition phase.

Notion
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